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MTN’s Chief Digital Officer has identified content quality improvement and business model transformation as the two critical factors that will determine African creative products’ global competitiveness over the next five years. At NECLive 2025, A’isha Umar Mumuni outlined MTN’s comprehensive strategy to build platforms supporting content creator communities across video, gaming, music, education, agriculture, and health sectors, targeting substantial revenue goals across Africa. …

MTN‘s representative has outlined an ambitious vision positioning the telecommunications giant as an infrastructure builder for Africa’s creative economy, leveraging access to 200 million subscribers across the continent. Speaking at NECLive 2025, Funso Finnih declared that “MTN needs to start building dams”—infrastructure designed to enhance distribution, improve access, and enable monetisation for African content creators across multiple sectors. Finnih drew historical parallels …

The CEO of Stream Pay Platforms has exposed a critical weakness in Africa’s creative economy, revealing that over 80% of monetizable views for African content originate outside the continent, leaving enormous local value untapped. At NECLive 2025, Dominique Ntirushwa challenged the prevailing focus on global expansion, arguing that platform providers and creators must first address massive gaps in local distribution and …

Summer Walker Summer Walker Delivers Stunning Rendition of Victony’s Hit Song, SLICK Summer Walker has surprised fans with a stunning cover of Victony‘s hit single SLICK, putting her own soulful spin on one of Afropop’s biggest records of the moment. The Grammy-nominated R&B star delivers the song with her signature smooth vocals and emotional delivery, giving the track a fresh perspective …

Tyla Tyla Shares Powerful Vision at SAMAs: I Pray One Day to See a Unified Africa Tyla delivered one of the night’s most heartfelt moments at the South African Music Awards (SAMAs), sharing an inspiring message about the future of the continent. While addressing the audience, the Grammy-winning singer expressed her hope for greater unity across Africa, saying: “I pray …

ALBUM: Asake – M$NEY Nigeria’s Most Streamed Projects of 2026 on Spotify So Far The race for the most-streamed Nigerian project of 2026 on Spotify continues to heat up, with some of the year’s biggest releases already posting remarkable numbers across the platform. Leading the pack is M$NEY, which has amassed an impressive 415 million streams, narrowly staying ahead of …

Ayra Starr & ZAYN Ayra Starr & ZAYN Land Top 5 Hit on Apple Music Nigeria with Heaven Baby Ayra Starr and ZAYN continue their impressive chart run as Heaven Baby climbs to a new peak of No. 4 on the Apple Music Nigeria Top Songs Chart. The standout collaboration from Ayra Starr‘s critically acclaimed album, Starrgirl, has continued to gain momentum …

Ayra Starr & ZAYN Ayra Starr & ZAYN Continue Chart Success With Heaven Baby Ayra Starr and ZAYN continue their remarkable chart run as Heaven Baby rises to a new peak of No. 3 on the Spotify Nigeria Top Songs Chart. The standout collaboration recorded an impressive 274,606 streams on its third day of release, further cementing its status as one …

ALBUM: Asake – M$NEY Asake’s Gratitude Surpasses 50 Million Spotify Streams Asake continues his impressive run on streaming platforms as Gratitude has officially surpassed 50 million streams on Spotify. The milestone makes Gratitude the second most-streamed Nigerian song of 2026 on the platform so far, further highlighting the record’s massive appeal among listeners worldwide. Since its release, the song has resonated with fans …

ALBUM: Fridayy – Tension Fridayy’s Latest Album, Tension, Reaches No. 1 in 20 Countries on Apple Music Fridayy continues to make waves globally as his latest project, Tension, dominates the Apple Music R&B/Soul Albums Chart, reaching No. 1 in 20 countries. The acclaimed project has claimed the top spot across multiple regions, including Ghana, Uganda, Zimbabwe, Rwanda, Liberia, Malawi, Benin, and several Caribbean nations, highlighting its widespread international appeal. Countries where Tension reached No. 1: …